The present MoU between ASCAME and the Mediterranean Hotels and Restaurants Association (MH&RA) has been established in the context of the initiatives undertaken by MH&RA and ASCAME (the parties hereinafter) with the purpose to support the growing hospitality industry in the Mediterranean as a facilitator for the economic and social development of the region.
In this sense, the parties will cooperate and contribute to the creation of an efficient and sustainable network between the Mediterranean Hospitality representatives and the creation of synergies with the Mediterranean private sector with the final aim to support the Mediterranean region, its people and its businesses all over the world.